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Estamos Escuchando a Victor Manuelle

VÍCTOR-MANUELLE-comienza-el-2015-con-pie-derecho

La semana de pasada en la Singles Jukebox, escribimos sobre Victor Manuelle y su electro-salsa canción “Que Suenen Los Tambores.” ¡Nos gustó! ¡Pero nos hizo cansado! Sobre todo si se escucha al versión más rápido y, como Madeleine Lee, empieza a bailar alrededor de su cocina (en la luz del refrigerador?)… ay. Cuidado.

Sin embargo, VALE LA PENA. Escribí:

Incorporating the traditional “Sister Havana” chord changes, the latest tropical (and sort of topical) #1 from Bronx native Manuelle is a cover of Cuban singer Laritza Bacallao. Manuelle’s version seems to accelerate as it rolls along, bulging with more cool electro-salsa effects and backup vocal parts the further it goes. Something new crops up every moment; listening to it may be as exhilarating and exhausting as dancing. Yet Manuelle counsels patient resistance and claims in the first verse, “No se trata de velocidad.” Hurry up and relax. There’s no time to lose; we could have a holiday.

Who’s On the Mexican Radio? 2/15/15

diego herrera

Two picks to click this week, the first of which probably shouldn’t count. Down at #19, Grupo Cañaveral De Humberto Pabón played one of their turn-of-the-millennium cumbias, “Tiene Espinas El Rosal,” in concert. They brought out the little Spanish/Mexican indie band Jenny and the Mexicats to sing it with them. It turns out I’m a sucker for both turn-of-the-millennium cumbias and Jenny and the Mexicats, who are classified in Allmusic as “Jazz Blues” because, um, Jenny plays the trumpet? No no. A cursory listen tells me they’re cumbia rockers, and I totally slept on their 2014 album. Confused by this sudden mixture of guilt, cumbia-suckertude, and wanting to sing “Every Rose Has Its Thorn” in the shower, I direct you to their live video and Jenny’s excellent trumpet intonation.

REAL pick to click is Diego Herrera’s (ft. Los Gfez) “Es Todo Un Placer”, one of those norteño quartet-meets-banda mashups the NorteñoBlog loves. You could do worse than subscribing to Remex’s Youtube channel.

I like Fidel Rueda’s “Escuchame” a touch less, but it has the advantage of being short. It also has some really tight brass charts packed into what’s essentially a midtempo norteño quartet waltz.

Picks to run far away include El Bebeto’s second boring ballad in a row, although he returns to banda from his brief mariachi nap; Espinoza Paz’s brief mariachi nap; and Los Primos MX’s insufferable sax ballad. My displeasure has a theme.

These are the Top 20 “Popular” songs in Mexico, as measured by radioNOTAS. Don’t confuse “Popular” with the “General” list, which contains many of the same songs but also “Uptown Funk!” and the ABBA-schlager of Natalia Jiménez.

1. “Contigo” – Calibre 50
2. “Que Tal Si Eres Tu” – Los Tigres Del Norte
3. “Todo Tuyo” – Banda El Recodo
4. “Me Sobrabas Tu” – Banda Los Recoditos
5. “Culpable Fui (Culpable Soy)” – Intocable
6. “Malditas Ganas” – Alfredo Rios El Komander
7. “Que Aun Te Amo” – Pesado
8. “A Lo Mejor” – Banda MS
9. “Lo Hiciste Otra Vez” – Arrolladora
10. “El Que Se Enamora Pierde” – Banda Carnaval

11. “Eres Una Niña” – Gerardo Ortiz
12. “Sencillamente” – Raúl y Mexia + SuenaTron
13. “Mayor De Edad” – La Original Banda el Limón
14. “No Fue Necesario” – El Bebeto
15. “Si Tuviera Que Decirlo” – Pedro Fernandez
16. “Perdi La Pose” – Espinoza Paz
17. “Escuchame” – Fidel Rueda
18. “Me Importas” – Los Primos MX
19. “Tiene Espinas El Rosal” – Grupo Cañaveral De Humberto Pabón ft. Jenny and the Mexicats
20. “Es Todo Un Placer” – Diego Herrera ft. Los Gfez

¡Adios!
“El Pajarito” – Marco Flores y La Número 1 Banda Jerez
“Nos Acostumbramos” – Los Horoscopos de Durango
“En La Sierra y La Ciudad La China” – La Adictiva Banda San Jose
“Debajo Del Sombrero” – Leandro Ríos ft. Pancho Uresti de Banda Tierra Sagrada
“Broche De Oro” – Banda La Trakalosa
“Cuando Tu Me Besas” – El Bebeto
“Dime” – Julión Álvarez y Su Norteño Banda

How Big Is Number 1?

For the past two weeks, regional Mexican music has claimed the #1 spot on Billboard‘s Top Latin Albums chart. Keep in mind, these were two very slow weeks. How slow? Remember the week Dickie Roberts: Former Child Star was the #1 movie in America? THAT slow.

Last week Intocable was on top with their live album XX: 20 Aniversario. The week before was led by Disa’s annual compilation Las Bandas Románticas de America. (Just in time for Valentine’s Day! Wanna role-play a “tryst with the vintner’s daughter” scenario?) We’ve got a stopgap in Intocable’s case and a brazen moneymaker for Disa, neither designed to put new songs into the world. But musical irrelevance isn’t the whole story. Just behind Bandas Románticas was Privilegio, the Sony debut of hotshot corridista Alfredo Olivas. I’d assumed some pent-up hunger for this guy, who’s had multi-million-hit videos and a Triunfo cover. But sales figures reveal otherwise:

The compilation set Las Bandas Romanticas de America 2015 leads the list at No. 1 (over 2,000 units shifted, according to Nielsen Music). The album follows the 2014 edition which spent four weeks at No. 1. Newcomer Alfredo Olivas bows in the No. 2 spot with his first charting album Privilegio, starting with 2,000 copies sold. The singer-songwriter spends a second consecutive week at No. 30 on Regional Mexican Airplay with the set’s lead single “Mi Porvenir,” its peak. The track climbs 11 percent in audience impressions, to 1.5 million, in its sixth week on the chart.

I’d like to say it took a population the size of my podunk hometown to top the Latin Albums chart, but my podunk hometown was more than twice that size. 2,000 people lived in the even podunker town next door. That was the town we all made fun of. 2,000 people is not very many. Intocable didn’t do much better:

Regional Mexican group Intocable scores its seventh No. 1 on Top Latin Albums, as XX Aniversario debuts atop the list with 3,000 sold in the week ending Feb. 1, according to Nielsen Music.

This chart is not always so slow, especially when it comes to fresh-faced crossover prospects. Luis Coronel’s second album debuted to 10,000 copies sold last year, which got him to #33 on the overall Billboard 200. The year before, Gerardo Ortiz moved 14,000 copies of Archivos de Mi Vida in its first week, enough to peak at #68 on the top 200. (A busier week, apparently; he’d peaked higher in the past.) But things are down all over, right? People are setting dubious records left and right. Last April, Pharrell scored the lowest selling No. 2 album in history when he sold 29,000 copies of G I R L. I don’t bring up these low numbers to mock Intocable, Olivas, or Disa’s roster of heartthrobs. It’s just good to have a sense of scale.

Also worth noting: Top Latin Albums measures album sales only, while the top 200 has moved to a new “multi-metric” algorithm, with digital track sales contributing to an album’s placement on the big chart. This is how Enrique’s latest album is the highest Latin album on the top 200, down at #190, without topping the Latin album chart. “Bailando” still going strong! Stream it 1500 times and Enrique gets his wings a sale.

¡Nuevo! (starring Retoños del Rio, LOS! BuiTRES!, y más)

retonos

¡Bienvenidos a la nueva semana musical! It’s really slow! So slow that the highest profile albums overall, judging by Spotify’s home page, are the 50 Shades soundtrack — which, who knows, maybe it’s really good — and Ricky Martin’s new one. I’ve lost track of Martin since 2011, when his album Musica Alma Sexo was a sorry disaster. Checking my notes from that year, Martin’s album was slightly worse than a spottily recorded live reissue by Emerson Lake & Palmer, but somewhat better than contemporary work by The Aquabats! and Triumph Of Lethargy Skinned Alive To Death. (The latter sums up my feelings after hearing Keith Emerson play a keyboard solo.)

This week’s pick to click is the latest single by Retoños del Rio, “Por Que La Engañe” (Goma). It’s got an Intocablish country bounce, busy fills, and a jagged riff played by both accordion and saxophone. Retoños hail from the central state of Zacatecas, where the “puro Zacatecas sax” is a thing.

In fact, Goma would also like you to enjoy some puro Zacatecas sax from a different band, Capitanes de Ojinaga. Their “Cuando Quieras Llorar” could be Conjunto Primavera if you don’t play attention too closely, right down to the sax and the opulent ring in the singer’s voice. (Primavera’s from Chihuahua, where they enjoy some puro Chihuahua sax. Musicological comparison is forthcoming.)

The fellows in La Fe Norteña are not on Goma, but they are still puro Zacatecas sax and they claim they are “Adicto a Usted,” you poor thing. La Fe have a disease and you shouldn’t enable it.

“Indeleble,” the latest banda ballad by Banda Los Sebastianes, is anything but.

(Part way into this new Ricky Martin, it’s at least listenable if not indeleble. He croons, he croons.)

los buitresThis week’s highest profile album is from LOS! BuiTRES! de Culiacán Sinaloa, their second volume of… well, I’ll let you intuit from the title, Tributo al Mas Grande Chalino Sanchez, Vol. 2 (Music VIP Entertainment). Chalino, of course, was the second act to break narcocorridos inside El Norte. Following in the paw prints of Los Tigres, he was altogether less respectable, both in his subject matter and in his we’ll say casual approach to traditional standards of musical quality. But he was a real man of the people, the people having paid him cash to set their stories to music, which he then sold on cassettes at swap meets. Quite the motherfucker, Chalino. His heirs LOS! BuiTRES! have displayed a similarly slapdash approach to their music, but they’re super productive and occasionally produce work of startling ambition and/or catchiness. So far this Tributo hasn’t startled me, but it does have me wondering what Jorge Cazares accomplished. Pura raza.

Los IntocablesAnd finally, two reissues I’m including here because I like their covers: a self-titled album from Los Intocables Del Norte (RCA), who are not Intocable;

juan montoyaand Juan Montoya’s apparently explicit Mi Ultimo Refugio (Platonia), which has some electric guitar to go with its corrido bounce.

¿Qué Estamos Escuchando? (Grammys, Remmy Valenzuela, Natalia Jiménez)

Vicente Fernandez at Latin Grammy Awards Backstage

NorteñoBlog would like to issue a correction: In the post entitled “Why Do the Grammys Hate Norteño Music?”, I mistakenly referred to Vicente Fernández’s Mano a Mano: Tangos a la Manera de Vicente Fernández as a “tribute album.” It’s not. Rather, the album is what it says it is: ranchera singer Fernández singing tangos in his own style, with lead bandoneon from Raul Vizzi. It’s a likable little album that peaked at #3 on Billboard‘s Regional Mexican Albums chart and #11 on Hot Latin Albums. Sunday it won the Grammy for Best Regional Mexican Music Album (including Tejano). Congratulations!

Of course, Mano a Mano represents the current state of regional Mexican music (including Tejano) somewhat less well than Beck’s Album of the Year-winning Morning Phase represents popular music overall. Never mind how Beck stacks up against Beyoncé — at least his album appeared on TV soundtracks and radio, shaping both music conversations and “the sound of 2014.” (Maybe there should be a Grammy category for “Best Soundtrack to a TV Character Having Epiphanies About Life.”) Compared to the list of overall Album of the Year winners, Fernández’s album is closer to Herbie Hancock’s River: The Joni Letters — an undeniably well-performed and polite museum piece that everyone can now safely ignore.

Not to be ignored is accordion hero Remmy Valenzuela, singing “Mi Princesa” to a young woman whose tipo just cheated on her at the Orpheum Theater. Remmy saw it all from the stage. We covered the song at The Singles Jukebox, where I wrote:

A dextrous accordion hero puts down his axe to sing a banda ballad with more authority than he’s ever sung before, enunciating to las estrellas. Noel Torres would farm this kind of thing out to the likes of Luciano Luna, norteño’s own Diane Warren figure, but Valenzuela wrote “Princesa” himself and he’s smart about it, intuiting how the brass will clobber the high points in his melody. (I don’t care how fleet his fingers are, this thing would sound thin with just his quartet.) Has any guitar hero ever done so well with a guitar-free power ballad?
[7]

More cheating in Natalia Jiménez’s “Quédate Con Ella,” which the Jukebox liked more. Abby Waysdorf heard schlager; John Seroff and I both heard ABBA, which some days is the same thing. I wrote:

Jiménez shoots for Mexican mariachi and, with the help of Venezuelan producer Motiff, winds up singing a marvelously square ABBA song. “Square,” that is, in its perky chorus beat and tune; devoid of anything resembling R&B, “Quédate” stands out on a Hot Latin chart full of bachata and reggaeton. And “square” in Jiménez’s insistence that the Other Woman play house in every sense of the phrase — iron her ex’s clothes, make his toast, etc. What’s not square is her singing: Jiménez inhabits the song with giggly triumph, just as “Jajaja” into “LOL” is a triumph of Google Translate. She’s having more fun breaking up than she did when they were together. She’s Chiquitita with Fernando’s swagger.
[7]

A Brief Timeline of Grammy’s Norteño Neglect

Last week I wondered why the Grammys hate norteño music — hint: it’s the money — but maybe you’ve wondered how the Grammys have grappled with this issue over the years. Wonder no longer! (Well, wonder at your leisure, because I won’t claim this timeline is complete.)

As we travel through the years a familiar story emerges. The National Academy of Recording Arts & Sciences (NARAS) doesn’t quite know how to reward one of its subgeneres — norteño is far from unique in this regard — and so they cast about trying to figure it out. As they do, NARAS repeatedly confronts an uncomfortable truth: a reward system designed, in the words of award watcher Thomas O’Neil, “to remain truly academic in nature, free from all commercial pressures… where its members could discuss and reward great music as it should be,” might not be the best system for rewarding mass-produced commercial music.

A truly existential dilemma. (It’s akin to a state governing body whose members believe government is the problem and not the solution — but where were we?)

Variety discovered this dilemma at the first ceremony in 1958, when rock ‘n’ roll received zero nominations (“Over the pomp and circumstance of the festivities hung a cloud…”). Rap and metal would later feel the snub. Over the years telecast performances have become more important sales boosters than the awards themselves, a dilemma of its own — are the performances also supposed to represent the best music of the year?

Because of the language barrier, the dilemma looks a little different when we get to norteño, but it’s the same at its core. Music industry professionals, sensitive to how music portrays their livelihood to outsiders, often have terrible ideas about what constitutes great music. And all genres share an essential truth: self-regarding “real musicians” are fucking annoying.

To the timeline!

1983 (Album of the Year Thriller*): NARAS splits the Best Latin Recording category into three performance categories: Latin Pop, Tropical Latin, and Mexican-American. We’ll keep an eye on that last one. It contains no norteño nominees the first year — they’re all ranchera and Tejano, with Los Lobos winning the statue — but eventually the category will latch on to Los Tigres, who win the award in 1987 (AOTY The Joshua Tree).

1990 (AOTY Back on the Block; Best Mexican-American Performance by the Texas Tornados): During a trip to Mexico City, NARAS chair Michael Greene proposes creating a Latin Academy of Recording Arts & Sciences, with its own Grammys and everything.

As Ramiro Burr reports to Billboard in 1996 (AOTY Falling Into You), this is no small undertaking:

“It turns out we didn’t know anything,” [Greene] said. “It has taken us five years to bring us to this point.”

Which point is that?

“We are now interviewing for an executive director position,” he added. NARAS is perhaps best known for presenting the Grammy Awards, considered the most prestigious awards in the music industry, but the academy also works on improving professional standards through outreach programs and educational seminars and offers workshops on such issues as copyrights and intellectual property.

“LARAS will be the Latin American Academy for Recording Arts and Sciences, and it will be for the people in the U.S., Mexico, Central America, South America, the island countries, and Spain, who are practitioners either creatively or technically in the Latin music community,” said Greene. “This would very much be a parallel organization to the American academy.”

Greene went on:

“[LARAS is] a very ambitious project; that’s why it has taken so long. One incredible thing that I don’t think people realize is the diversity of the music when you get into regional music forms.”…

This is one of Grammy’s perennial questions: how many different categories should they have? Not just how do you compare apples to oranges, but do chayotes get their own category?

Well, if the chayotes have enough clout…

The growing influence of the Texan music industry sparked the movement to not only establish the Texas NARAS branch but to create a Tejano music category in the Grammys.

In 1996 the Mexican American award becomes Best Mexican American/Tejano Music Performance. Tejano band La Mafia promptly wins.

Norteño musicians just need better lobbyists.

1998 (AOTY The Miseducation of Lauryn Hill): At Billboard, John Lannert lobbies for norteño musicians in an article entitled “Latin Grammys Still Stuck In Rut”:

Prestige and artistic confirmation must be the prime reasons why the Grammy Awards are so important to U.S. Latino artists and record labels.

What other motives could there be for a Latino act to covet the honor? Certainly a Latin Grammy does not enhance album sales, as the award does with many Anglo Grammy winners. Even a Latino superstar’s record sales seldom benefit from winning a Grammy statuette. With the televised portion of the Grammys rarely spotlighting Latino stars in action, viewers are not exposed to their talent.

He singles out the Mexican American category for criticism:

Take, for instance, the confusingly named category best Mexican-American/Tejano music performance. This travesty of a category consistently omits such top norteno acts as Los Tucanes De Tijuana and Grupo Limite.

Now, who knows how much John Lannert has to do with this, but later that same year, change is afoot! Sort of afoot. The Latin categories expand to five, notably spinning Tejano off into its own category. Flaco Jiménez wins the Tejano award; the supergroup Los Super Seven, which includes Jiménez and other Tejano musicians, wins Mexican American Performance. Norteño performers once again lose. Small steps.

2000 (AOTY Two Against Nature): After a decade of planning, the Latin Grammys finally arrive! Broadcast live on CBS during prime time! In their own ceremony, Latino superstars receive the attention they deserve, and among many others, there are categories for “ranchero,” banda, grupero, Tejano, norteño, and regional song. America’s most popular Latino genre — norteño — finally enjoys its day in the sun. OR NOT… Billboard‘s Leila Cobo suggests otherwise:

In the end, despite to-be-expected grumblings, few could argue about the merit of these first nominations. But when it came to choosing who would actually perform during the two-hour awards program, the Latin Grammys fell short on several counts. The most patent was the absence of regional Mexican acts, pointed out by California-based Fonovisa, which specializes in regional Mexican music.

“The majority of Latins in the U.S. are Mexican or of Mexican descent,” says Gilberto Moreno, Fonovisa GM. “So, if you exclude Mexicans and Mexican music, it’s not a show made for the majority of Latins.” Referring specifically to popular Mexican music, he adds, “There isn’t a representative of popular Latin music.”…

This wasn’t limited to the awards alone. There was no sign of the music in anything leading up to the ceremony. Should there have been? Yes, to give the music credit it rarely gets in the mainstream and, frankly, to appease everyone involved, especially during this groundbreaking first Grammy ceremony. The reason Moreno’s words found resonance in media outlets across the country was because he had a point.

Well, OK. But don’t forget the Tito Puente tribute!

Here we see where the language/cultural barrier comes into play. CBS broadcast this show to all America, Latino and gringo alike, and you can imagine the pressure on producers to schedule performers who’d command a large audience. Hence the inclusion of known-to-gringo quantities like Santana, Christina Aguilera, Miami Sound Machine, and ‘N Sync. In a sense, the show’s producers played up a hot-footed tropical stereotype. In the words of Narcocorrido author Elijah Wald, “Americans have historically turned to Latin music for its African rhythmic power, and that is simply not what most Mexican regional music is about.”

2003 (AOTY Speakerboxxx/The Love Below): Cobo concurs:

Additionally, performances have been a particularly sensitive issue for the Latin Grammys. This is because it is a predominantly English-language show that airs on an English-language network but honors Spanish- and Portuguese-language music.

As a result, the awards try to balance what could appeal to the masses with what is authentic to Latin audiences.

But is performing at the Latin Grammys even worth it? Cobo thinks not:

Those performances, however, come at a steep price that many say is not compensated by the sales generated.

“It’s very prestigious to perform, but as far as sales [go], we’ve seen a step forward as a result, not a jump,” one label rep says.

Labels have to foot the entire bill of showcasing an act at the Latin Grammys, including transportation, per diems and rehearsals. Depending on the level of production involved, costs can range from $40,000 to $100,000 and beyond per performance.

This complicates the complaints, by Gustavo Arellano and others, that the rewards overlook regional Mexican genres. On the one hand, yes, a truly representative award show would feature norteño and banda performers because they’re immensely popular. (And the Latin Grammys do — the awards feature about three such performances a year. They’ve improved since their disastrous start in 2000, although the 2014 edition took a step back, with only one banda thrown in among all the pop stars.) On the other hand, as John Lannert noted with the awards themselves, what’s the point? If it costs the label tens of thousands of dollars to stage a performance and the sales bump is negligible, why would a label want their act to perform at the Latin Grammys? Apart from the prestige factor?

Again, we’re back to the Grammys’ existential dilemma. The LARAS introduction reads:

The Latin GRAMMY Awards aim to recognize artistic and technical achievement, not sales figures or chart positions, with the winners determined by the votes of their peers — the qualified voting members of The Latin Recording Academy.

A main purpose of the Latin GRAMMY Awards is to recognize excellence and create a greater public awareness of the cultural diversity of Latin recording artists and creators, both domestically and internationally.

It’s all there: Excellence! Achievement! NOT sales figures or chart positions! The heart swells. But you gotta ask: if this altruistic endeavor makes record labels pay to stage their performances, who gets left behind? LARAS effectively disqualifies most indie groups from performing at the awards show, simply because their labels can’t afford it. Correct me if I missed something, but I don’t think the vital Gerencia 360 or Remex labels have ever sent an act to play the Latin Grammy ceremony. If their acts achieved more excellence than some major label act, tough chayotes. Which is it, Latin Grammys? Rewarding excellence or getting viewers and dollars?

Also, does either Recodo or Arrolladora really make the most excellent banda album every year? I submit that in most cases THEY DO NOT.

2007 (AOTY River: The Joni Letters jajaja): Progress! NARAS adds the category Best Banda Album to the Grammys. This continues for five years, and the nominees include some duranguense acts like K-Paz de la Sierra and my beloved Alacranes. In 2009 (AOTY Fearless) NARAS goes one step further and adds the category Best Norteño Album. Los Tigres win it twice in a row, followed by Intocable, and then in 2012 (AOTY Babel ay) the categories merge into Best Banda or Norteño Album, which still has merit. Los Tigres win. And then, after taunting us for a few years, everything goes to hell…

The dozen or so musicians and activists delivering the signatures are part of a considerably large (didn’t you hear us say 23,000?) group of disgruntled musicians and music industry employees who have been protesting the NARAS’ controversial cuts — which included awards for Latin jazz, regional Mexican/Tejano, banda/Norteno, and hard rock/metal, in addition to gender-specific categories in pop, R&B, rock, and country — since June of last year (did we mention they added contemporary Christian music in the Gospel category?). Back in August, four Latin jazz artists even filed a lawsuit with the [New York] Supreme Court, claiming that the eliminations had negatively affected their careers, and that the organization was violating its “contractual obligations” to its members.

The lawsuit was dismissed, and here we are: back to one category, Regional Mexican Music Album (Including Tejano). This year I guarantee you the winner will be a well-performed and well-recorded ranchera/mariachi album that you could play at a stodgy dinner party, because that’s all that’s nominated. (Last year Recoditos, Intocable, and Joan Sebastian were nominated, though the album went to the Mariachi Divas de Cindy Shea, good for them.) As I pointed out last week, Gerardo Ortiz would gain new crossover fans if he sang his gorgeous “Eres Una Niña” (released during the eligibility period) on the show, maybe in a duet with Prince Royce or King Romeo. But Ortiz’s NARAS peers evidently have other ideas about what constitutes the best in their industry.

Not to take anything away from Juanes’s achievement, but which is it, Grammys? Rewarding excellence or gaining viewers and dollars? (And in the case of Juanes’s “Juntos,” terrible Disney dollars at that.) In the end, artistic excellence goes unrecognized, and a new generation of performers learns they can get along just fine without the Grammys.

* Albums of the Year are listed according to their eligibility period, not the calendar year in which they won the award. This may cause some confusion, especially when we get to the Latin Grammys, which have a different eligibility period than the Grammy Grammys. You get the gist.

¡Nuevo! (starring Arrolladora, Incomparables, y Juanes)

juanes running

Since Juanes is a Colombian guitar hero, he’s not exactly NorteñoBlog material, but today I’ll make an exception. After all, Loco De Amor was one of 2014’s best albums, a career high for the singer-songwriter, and now I see he’ll be singing his new song “Juntos” at this Sunday’s Grammys — y él estará cantando EN ESPAñOL! Besides his countrywoman Shakira, who’s busy nesting with a new baby, there are few Latino superstars better poised for such a breakthrough. Juanes has already played an all-Spanish concert on The Today Show, and his music is straightforward pop/rock with just enough touches of tropical rhythm and instrumentation to set him apart from, say, Sting. Unfortunately (you knew this was coming):

1. “Juntos” sucks. It’s toothless ska that would have been the eighth-best song, at most, on Loco De Amor.

2. It’s from the soundtrack to a terrible looking Disney movie where Kevin Costner plays the fish-out-of-water white hero to a Latino cross-country team, much like that movie where Jon Hamm recruits Indians to play… baseball, was it? I don’t feel like researching these movies, partly because the “Juntos” video contains a money shot of Costner staring skeptically at someone’s backyard rooster. Get it? OK, yes, roosters are naturally hilarious, but owning them isn’t. They and their harem provide eggs, companionship, and valuable childhood lessons about death. I’m pretty sure my (gringo) Mom had chickens growing up in central Missouri, and I know several (mostly gringo) Chicago suburbs have been lobbying for chicken-friendly zoning laws. Backyard chickens and roosters just make sense. If you’re gonna stereotype a whole group of people, at least get your signifiers right! This movie seems calculated to please the same people who’d enjoy that ridiculous McDonald’s commercial that currently precedes the “Juntos” video, the one where they encourage you to dance for your food. It’s not overstatement to say that McDonald’s, Disney, Kevin Costner, “Juntos,” and Juanes are complicit in hastening the end of civilization.

Um, watch the Grammys! Big moment for Juanes. For all of us.

Arrolladora-Banda-El-Limon1-300x300Speaking of civilization in demise, La Arrolladora Banda El Limón drop a new album called Ojos En Blanco (Disa) this week. Its terrible lead single “Lo Hiciste Otra Vez” has already gone top 10 in both México and El Norte. (The song was written by newcomer Tláloc Noriega, who also landed the more swingin’ “Disculpa Corazón” with La Poderosa Banda San Juan.) Alert listeners and readers will remember these guys aren’t always terrible, especially when they sing Espinoza Paz songs: “Cabecita Dura” was a jam and “El Ruido de Tus Zapatos” led to a heightened state of awareness at least once.

incomparablesIn corridos, Los Incomparables de Tijuana released their 18th-or-so album Caro Quintero Soy (Sony), with a lead single of the same name, sung here in spellbinding duet with another band, Los Nuevos Rebeldes. (PICK TO CLICK!) Come for the big bushy beard; stay for the part in the middle where they put down their instruments and shout out their respective bands.

evolucion 360The Gerencia 360 label just put out a two-volume sampler called Evolution 360, featuring acts I know and love and included on 2014 year-end lists, including Noel Torres, Adriel Favela, and Martin Castillo. They also handle Helen Ochoa, pretty boy Jonatan Sánchez, Grupo Escolta, and a bachata dude named Yenddi, whose album The First Chapter drops this week.

And what would norteño music be without redundant and excessive exits compilations? Sony and Disa are flooding the market this week, with comps by Vicki Carr, Cornelio Reyna, Conjunto Primavera, Calibre 50, Recoditos (that one might be a lot of fun) — I won’t list ’em all, but they’re out there, cluttering up a discoteca near you.

Desfile de Éxitos 2/7/15

banda ms

Compared to how inert they’ve been, the charts are packed with action this week, almost as full as they’re packed with Romeo Santos. (To say nothing of Romeo’s leather pants!) The upper echelons are still barely moving, though. Weirdly enough, Banda MS has two sucky ballads in the Hot Latin top 10, which measures radio play, sales, and streams, but no songs in the Regional Mexican top 20, an airplay chart. The principles of detection point to a couple possibilities:

Possibility #1. Regional Mexican radio is cooling on Banda MS’s sucky ballads but said ballads still receive lots of support from sales (no data available) and streams (video #8 has 37 million views in three months, and video #9 has 101 million in eight months). This might mean Banda MS receives support from a broader fanbase than other regional Mexican artists, or it might just mean DJs are getting tired of the sucky ballads but fans aren’t. The websites of Chicago’s two regional Mexican stations sort of support this theory, since neither lists Banda MS’s sucky ballads among their top 10 songs. That’s a limited sample size, though, and the top 10 at WOJO “Qué Buena” bears little relation to current Billboard hits.

Possibility #2. Billboard uses a different set of stations to compile the Hot Latin chart than it does the Regional Mexican chart. Without knowing what those stations are, it’s hard to figure out what this might mean. Is it possible Banda MS are getting played on more general Latin stations, or even on Latin pop stations?

The Hot Latin top 10 does have one mover and shaker, although it moved and shook there already about a month ago. Bienvenido (DE NUEVO) to the newly bevideoed “Yo También” by King Romeo, may he live on this chart forever. And because it wouldn’t be fair for one man to clog up the top 10 with four songs that’ve been kicking around for at least half a year, we bid a fond adiós to “Odio,” El Rey’s duet with El Drake. But don’t worry! Romeo’s also down at #25 with a new one, “Hilito.”

Also farewell to J. Balvin’s “6 AM,” Victor Manuelle’s electro-salsa “Que Suenen Los Tambores,” Juan Luis Guerra’s song about besos, Banda Tierra Sagrada’s “Soy Un Desmadre,” and “Al Estilo Mafia” by the nomenclaturally gifted Saul “El Jaguar” ft. La Bandononona Clave Nueva de Max Peraza. In a move as inevitable as a broken heart, Julión Álvarez’s “Dime” graduates from the regional Mexican chart to #17 Hot Latin. Fresh faced Jonatan Sanchez, Gerencia 360’s attempt to grab some of that Luis Coronel money, enters the Regional Mexican chart with “Mi Primera Vez.” I won’t attempt to tell you whether new songs by Chuy Lizarraga, Los Tucanes, and Banda Carnaval are actually NEW.

These are the top 25 Hot Latin Songs and top 20 Regional Mexican Songs, courtesy Billboard, as published Feb. 7.

1. “Bailando” – Enrique ft. Descemer Bueno, Gente de Zona, & the word “contigo” (45 WEEKS OLD)
2. “Ay Vamos” – J Balvin
3. “Propuesta Indecente” – Romeo Santos (79 WEEKS OLD)
4. “Yo También” – Romeo Santos ft. Marc Anthony
5. “Eres Mia” – Romeo Santos (46 WEEKS OLD)
6. “Travesuras” – Nicky Jam
7. “Eres Una Niña” – Gerardo Ortíz (#1 RegMex)
8. “Hablame de Ti” – Banda MS (snoooooozzzzzz)
9. “No Me Pidas Perdon” – Banda MS
10. “Y Asi Fue” – Julión Álvarez (#13 RegMex) (Is this man the best banda singer around right now? Or should we forget the qualifier?)

11. “Qué Tiene De Malo” – Calibre 50 ft. El Komander (#7 RegMex)
12. “Levantando Polvadera” – Voz De Mando (#2 RegMex)
13. “Soltero Disponible” – Regulo Caro (#3 RegMex)
14. “Mi Princesa” – Remmy Valenzuela (#4 RegMex)
15. “Soledad” – Don Omar
16. “Lejos De Aqui” – Farruko
17. “Dime” – Julión Álvarez y Su Norteño Banda (#14 RegMex)
18. “Piensas (Dile La Verdad)” – Pitbull ft. Gente de Zona
19. “El Karma” – Ariel Camacho y Los Plebes Del Rancho (#10 RegMex)
20. “Javier El de Los Llanos” – Calibre 50 (#6 RegMex)

21. “Mi Vuelvo Un Cobarde” – Christian Daniel
22. “Quédate Con Ella” – Natalia Jiménez (Sleek! Horns + electrobeats!)
23. “Mi Vecinita” – Plan B
24. “Lo Hiciste Otra Vez” – La Arrolladora Banda El Limón (#5 RegMex) (Oh dear, this is not good. Not just sap — meandering sap.)
25. “Hilito” – Romeo Santos

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8. “Eres Tú” – Proyecto X
9. “Entonces Que Somos” – Banda El Recodo (A nada Luciano Luna ballad off Recodo’s 2013 album, now turned into a dramatic short film.)

11. “Hasta Que Salga El Sol” – Banda Los Recoditos
12. “La Bala” – Los Tigres Del Norte
15. “No Te Vayas” – Fidel Rueda
16. “La Indicada” – Kevin Ortíz
17. “Perdoname Mi Amor” – Los Tucanes de Tijuana
18. “El Que Se Enamora Pierde” – Banda Carnaval
19. “Mi Primera Vez” – Jonatan Sánchez
20. “Se Me Sigue Notando” – Chuy Lizarraga y Su Banda Tierra Sinaloense

Why Do the Grammys Hate Norteño Music?

los tigres grammy

In 2002, after the Latin Grammys had existed for two years, grad student Gustavo Arellano took the award show to task in an article titled “Latin Grammys Hide the Big, Uncool Truth.” (Arellano would go on to write the invaluable “¡Ask a Mexican!” column and book, which you’ve seen linked over on my blogroll.) At issue: regional Mexican music, especially norteño and banda, accounted for more than half of Latin music sales in the U.S. — and it continues to do so today — but the Latin Grammy ceremonies had given regional Mexican artists very few performance slots. “Meanwhile, previous Latin Grammy ceremonies have featured decidedly non-Latino acts like Destiny’s Child and NSYNC to perform,” wrote Arellano. He went on:

The definers of Latin culture have decided that the most popular Latin music genre in the United States isn’t worthy of promotion because it might lead people to believe that Latinos are poor and culturally backward, not slick and “with it.”

Indeed, statistics prove that Mexican regional’s primary audience is composed of recent immigrants with little money — 53 percent of adults who prefer it did not complete high school, and most who like it make less than $25,000 a year, according to a report commissioned by Arbitron. For music executives, these demographics are anathema to their promotions and extra products departments and discourage them from considering Mexican regional music for crossover attempts like “rock en espanol” and Latin pop.

Aha! This could explain why you never see regional Mexican acts at the overall not-just-Latin Grammys, even though a song like Intocable’s “Te Amo (Para Siempre),” whose parent album was nominated in 2014 for Best Regional Mexican Music Album, would totally slay a crossover audience who likes pretty things. At Latin Grammy ceremonies over the years, a handful of norteño’s biggest stars (Intocable, Jenni Rivera, Los Tigres, Gerardo Ortíz, Calibre 50) have landed performance slots, but even there, the small percentage of regMex performances and award categories understates how much this music drives the industry.

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Every Grammy article must contain a disclaimer explaining how little its author cares about the Grammys. In that spirit… oh, I can’t front, I kind of enjoy them. Or at least aspects of them. True, the Grammys are stodgy and 90 percent of their nominations make no sense. By leaning heavily toward chart hits in the main categories and NPR-friendly middlebrow stuff in the lower echelons, they reward money over vitality. Archival work has led me to seek out Grammy nominees from previous years, but the Grammys have never inspired me to check out current music, not the way Oscar and Emmy nominees have made me check out movies and TV shows. Maybe because music is my field, I’ve already formed an opinion of most of the nominees, vicariously if I haven’t heard them, and Grammy’s endorsement in no way guarantees quality. That said, the performances sometimes rule. At their best, they feel like gate-crashing a party at a rich dude’s house. I remember my friends’ and my excitement when Metallica played “Enter Sandman” back in the early ’90s; recent revelations include Miguel and “Swagger Like Us.” In fact, let’s pause for a moment to recall a time when “Swagger Like Us” was everywhere.

Critics hit the awards from two different directions — I just did it above. The Grammys either reward popular crap at the expense of, you know, Art; or they blatantly reflect the tastes of older people with money and Good Taste at the expense of, you know, popular crap. Partly this is a class issue. Membership in NARAS, which votes for the Grammys, costs around $100 a year; LARAS, overseers of the Latin Grammys, charge you $85 a year; and both organizations limit voting to active participants in the industry. This doesn’t mean everyone who votes is old and wealthy, but it does mean that “[o]lder people already settled in their fields tend to be the ones who join professional organizations like NARAS… so they’re not always in tune with the times,” says Thomas O’Neil in his book The Grammys. Besides that, many musicians want to reward music that reflects well on their line of work — music that showcases the virtues of artistic ambition, tasteful musicality, positive messages, and respect to elders. Critics and mass audiences don’t care so much about such stuff. That’s why Hole’s great, scabrous album Live Through This went platinum, scored radio hits, and won El Norte’s biggest national critics’ poll, but earned only one Grammy nomination, and that for a video.

This year’s NARAS Grammy field is especially stodgy. On February 8, the nominees for Best Regional Mexican Music Album (including Tejano) will be:

Pepe Aguilar – Lastima Que Sean Ajenas (Sony Music Latin)

Vicente Fernández – Mano A Mano – Tangos A La Manera De Vicente Fernández (Sony Music Latin)

Ixya Herrera featuring Elias Torres – Voz Y Guitarra (Rampart Latino Records)

Mariachi Divas De Cindy Shea – 15 Aniversario (East Side Records/Shea Records)

Mariachi Los Arrieros Del Valle – Alegría Del Mariachi (Mariachi Los Arrieros Del Valle)

What do we see there? A whole lotta mariachi, including two tributes to man-myth-legend Vicente Fernández, one by the man-myth-legend himself and one by Pepe Aguilar. A lovely album of duets for voz y guitarra by the traditional ranchera singer Ixya Herrera. And ZERO norteño! In an eligibility period that included Gerardo Ortiz’s career-defining Archivos de Mi Vida! (He would’ve slain the Grammy audience with his beautiful “Eres Una Niña” — I could even imagine one of those “Grammy moments” duets with King Romeo or someone.) These nominations do have one advantage over most regional Mexican radio playlists — 40% of the nominees are female. But as far as representing where both popularity and innovation live in regional Mexican — and yes, the two often go hand in hand, as when “Eres Una Niña” mixes up the banda with the bachata — this list reads more like a museum piece. Or like an installation at a Disneyland resort, where the fine Mariachi Divas serve as the house band. In no way is it a snapshot of the best music of the year, if by “best” we mean “relevant” or “exciting” or “did something new” or “affected people’s everyday lives.”

To be fair, in recent years Grammy has come up with better lists — I mentioned Intocable last year, and ribald banda-pop characters Banda Los Recoditos have been nominated a couple times. One year the award even went to corridista El Chapo de Sinaloa, whose commitment to positive messages might be more… flexible than most Grammy voters’. But this year’s list demonstrates that NARAS, at least, is still shaky on where the action is.

In 2013, Arellano renewed his critique of LARAS and the Latin Grammys with an even better article (and title), “Why the Latin Grammys Remain America’s Biggest Anti-Mexican Sham”:

[Mexican performers] count as only three of the 15 scheduled performers for the evening… accounting for a pathetic 20 percent of all performances in a country where people of Mexican descent make up more than 60 percent of the total Latino pozole pot. There are only five awards categories devoted to Mexican regional music — shit, more than five distinct musical genres exist in Mexico City alone, from sonidero to rock urbano — while seven are given to Brazil, a beautiful, sonically rich country that nevertheless sells sells as much music combined in the States as Vicente Fernández can sell in one night from a street corner in Huntington Park.

There’s not a single Mexican artist this year nominated for Record of the Year or Album of the Year. And while two are nominated for Song of the Year… and Best New Artist… they’re dreck — and neither of them come from regional Mexican music. I’m not even going to bother looking at past nominees in these biggest of categories; any Latin music awards that never bothered to declare the late Jenni Rivera a winner EVER is about as much a Latino cultural authority as Rick Bayless.

He concluded:

The Latin Grammys are obviously an awards ceremony meant to celebrate Latin music in the United States, not Latin America, and specifically the Latin music that its organizers — centered mostly in Florida and New York — favor, far from the maddening Mexican crowds that buy the albums that keeps their labels afloat.

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You know what else has had trouble getting Grammy respect? Hard rock and metal. The award for Best Hard Rock/Metal Performance didn’t come along until 1989, when Jethro Tull infamously beat Metallica and the category split into two the following year. Guns ‘n’ Roses never won a Grammy, and their debut album — one of the biggest and, in retrospect, most critically lauded albums of the ’80s — wasn’t nominated for anything. You can read into this slight that early G’n’R, like much hard rock in general, didn’t check off the proper Grammy boxes: they weren’t aiming for art (though plenty of exceptions exist — see Metallica’s heavy Grammy shelf), they weren’t tasteful, and they didn’t traffic in positive messages or elderlove. Raving about G’n’R, critic Chuck Eddy wrote, “I’m not saying I’d want ’em to eat dinner at my house (I’d sooner invite [Grammy winner] Suzanne Vega — she’d probably eat less!).”

Because I’m a straight white American male in my 30s, I’ve compared norteño to hair metal before. Both showcase instrumental chops, speed, and wild drumming, and both have unsavory messages about illicit drugs and working-class life. (U.S. privilege being what it is, the norteño characters mostly produce the drugs and the metal characters consume them.) Lots of corridistas seem like intimidating dinner guests, though my librarian’s friend knows El Komander and says he’s very sweet. As Arellano’s earlier article suggested, some cultural gatekeepers are either ashamed of norteño music or look down their noses at it, because they think it reflects poorly on their industry as a whole — same as metal.

And it’s not just the members of recording academies. In a 2014 “Latin Music Roundtable,” the Wondering Sound website convened five hip music writers to expound on the state of the scene. I’ve pretty much accepted that Julianne Escobedo Shepherd has had better taste than me for, like, three years now, so I can’t be too critical. But man, it took them a long time to get around to norteño music. And when they did, Carlos Reyes, who founded the hipster Latin music site Club Fonograma, said something interesting:

Residing in such a politically-boiling state like Arizona, I do get exposed to Regional Mexican music just by walking on the streets. [NorteñoBlog notes: Me too! Up here in suburban Chicago!] Just like Julianne hears bachata in her neighborhood in NY, I hear trucks blasting rancheras and corridos in my predominantly Mexican neighborhood in Phoenix. And I can’t help but wonder why people feel the need to externalize what they’re listening to. Every culture seems to have its reason. I once asked my dad (who plays the accordion and is a corrido enthusiast) why he turned the volume up particularly for this genre of music. He told me that it was to acquire some visibility: “Arizona still treats us like we don’t even exist.”…

So why is it that I feel guilt when enjoying a narco-corrido? Take, for example, the biggest narco-corrido hit in the last few years: Gerardo Ortiz’s “Damaso.” [NorteñoBlog notes: Great song!] Everything from the syncopated horns, the rhythm-shifting assault, to the blossoming of the melodies make it one hell of a track. And yet despite recognizing its pristine construction, I couldn’t push myself to celebrate it as one of last year’s best. The college-educated hipster kid isn’t supposed to like narco-corridos. Yes, I’m cheating and redeeming myself here. The change of heart came when realizing I was being a hypocrite for being so outspoken about being a Breaking Bad fanatic, and keeping a masterpiece of a song like “Damaso” on my shameful vault of guilty pleasures.

Is that attitude widespread among Latino music fans? It certainly was among white middle-class music fans when I was a kid. We knew listening to rap, country, and metal might reflect poorly on us, until we either found like-minded kids or decided to rebel, and then we had to have them all the time. This may be why I’ve grown to love banda and norteño so much lately. They feel like wide-open spaces where musicians can play with their least respectable — i.e., most vital — impulses, and it’ll usually come up sounding like a million bucks. And by the way? Chinga tu Grammy.

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